Constance Schwartz-Morini is co-founder and CEO of SMAC Entertainment, a talent management firm, business incubator, and Emmy-nominated production company she co-founded with Michael Strahan in 2011.

Her career spans more than three decades across sports, entertainment, music, and media. She has developed the modern playbook for how athletes and entertainers navigate their multifaceted careers while developing businesses and strategic partnerships that expand reputation and onboard new audiences.

At SMAC, Schwartz-Morini and her team manage co-founder Michael Strahan, along with Deion “Coach Prime” Sanders, Erin Andrews, Tony Gonzalez, Wiz Khalifa, Common, Curt Menefee, Terrell Owens, Diana Flores, DK Metcalf, Michael Griffin, Camille Kostek, Brie Garcia, Nikki Garcia, Jordan Schultz, Shante Broadus, October Gonzalez, and Stefon Diggs, among others.

She is the engineer behind Michael Strahan transitioning his career from a Super Bowl Champion to an Emmy-winner, entrepreneur, New York Times best-selling author, and one of America’s top media personalities today. Her work with Deion “Coach Prime” Sanders has shifted the college football landscape.

Schwartz-Morini has also launched several consumer products businesses. She is co-founder of Michael Strahan™ – a lifestyle company that includes top-selling clothing and accessories lines, a licensed NFL line (MSX by Michael Strahan for NFL), and Michael Strahan Daily Defense, a new skin and shave collection. She also orchestrated the launches of Erin Andrews’ sports-licensed apparel collection, WEAR by Erin Andrews, the multipurpose luxurious headwrap scarf line, The Broadus Collection by Shante & Snoop Dogg and pet accessory line Snoop Doggie Doggs.

Schwartz-Morini executive produces scripted and unscripted film and TV projects including, three seasons of “Coach Prime (Prime Video), “BS High” (HBO Max), “The Evolution of The Black Quarterback,” “It’s In the Game: Madden NFL” (Prime Video), “Black Comedy in America” (Vice) the upcoming release of “COACH LUKE”, “The Underdoggs”,  “$100,000 Pyramid” (ABC), season two of “More Than An Athlete” (ESPN), “Blue Origin Space Rangers”, “Religion of Sports”, “The Cost of Winning”, “State of Play: Happiness” (HBO Max),  “Back in The Game”, “Play it Forward,” (Showtime), “The Cupcake Guys” (Roku),  and “Snoop Dogg Presents The Joker’s Wild(TNT). She was also an executive producer on the highly-rated and critically-acclaimed Nickelodeon Kids’ Choice Sports Awards.

Schwartz-Morini got her start at the NFL, serving in various roles across television programming, sponsorship, events, marketing, and player engagement. After 10 years at the NFL, Schwartz-Morini joined The Firm, creating their strategic marketing and sponsorship division. For nearly a decade, she managed Snoop Dogg, elevating his prominence as a multi-platinum selling rapper, singer, songwriter, producer, and entrepreneur. She helped him launch the Snoop Youth Football League (SYFL), from which dozens of participants have continued their playing careers at Division 1 institutions and more than a dozen have made it to the NFL. She co-created and produced The Underdoggs, a feature film starring Snoop Dogg and inspired by the SYFL.

Schwartz-Morini was raised in Yonkers, NY and received her bachelor’s degree from The State University of New York at Oswego. She is currently on the board of the United Football League and Outback Presents. She splits her time between New York and Los Angeles.

Two-time Emmy winner, Super Bowl Champion and Peabody award winning journalist Michael Strahan currently co-hosts ABC’s “Good Morning America,” serves as an analyst for “Fox NFL Sunday,” and hosts ABC’s primetime game show favorite “$100,000 Pyramid.” Strahan also headlines the Thursday Night Football Pregame Show live on the Fox Broadcast Network. Strahan is the co-founder of SMAC Entertainment, a multi-dimensional talent management, music, branding and production company which has created a major presence in the sports and entertainment arena. For four years, Strahan co-hosted the hit talk show “LIVE with Kelly and Michael,” and prior to joining the ranks of the top sports broadcasters in the country, Strahan had a spectacular NFL career that resulted in him being named to the 2014 Pro Football Hall of Fame class. In 2015, Strahan entered the fashion space with COLLECTION by MICHAEL STRAHAN, a men’s and boys’ clothing, denim, accessories, luggage and shoe line. The line quickly expanded, with MSX by MICHAEL STRAHAN, an men’s and boys’ athleisure line, and MSX for NFL, a men and women NFL licensed apparel line. COLLECTION and MSX are transitioning into MICHAEL STRAHAN brand name and expanding into men’s skincare. The Michael Strahan lifestyle brand continues to expand and is available at JCPenney’s, Men’s Wearhouse, Jos A Bank, HSN and QVC and more retailers nationwide. Strahan released his best-selling book, “Wake Up Happy: The Dream Big, Win Big Guide to Transforming Your Life,” which includes personal stories and motivational advice. Dedicated to many charitable works, Strahan donates his hands and heart to numerous charities including The USO, HELP USA and Merging Vets and Players.